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A New Brand of Expertise
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A New Brand of Expertise

Book Details

Format Paperback / Softback
ISBN-10 0750672927
ISBN-13 9780750672924
Publisher Taylor & Francis Ltd
Imprint Butterworth-Heinemann Ltd
Country of Manufacture GB
Country of Publication GB
Publication Date Jan 24th, 2001
Print length 208 Pages
Weight 380 grams
Ksh 8,100.00
Werezi Extended Catalogue 0 in stock

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Clarifies for independent professionals why companies need interim talent and how to develop a skill set that matches market needs. This title explains the booming market for "free agent" professional talent and teaches readers the methods for marketing and branding themselves in order to develop a sustainable and successful free agent career.
A New Brand of Expertise uniquely clarifies the dynamics of the red-hot "free agent" workplace and teaches the new skills and employment strategies independent professionals must master to succeed. In today''s quick and turbulent markets, companies often need specialized professional talent on an interim basis to solve specific business problems, a major trend creating huge opportunities and an alternative career track for many professionals.

A New Brand of Expertise clarifies for independent professionals why companies need interim talent and how to develop a skill set that matches market needs. Readers will learn effective methods for uniquely marketing and branding themselves in order to develop a sustainable and successful free agent career.

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