Book Details
Format
Paperback / Softback
ISBN-10
1631576062
ISBN-13
9781631576065
Edition
Second Edition
Publisher
Business Expert Press
Imprint
Business Expert Press
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Jan 30th, 2017
Print length
160 Pages
Weight
236 grams
Dimensions
22.80 x 15.20 x 0.90 cms
Product Classification:
Industry & industrial studies
Ksh 3,350.00
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Provides a concise and in-depth introduction to the structure, practices, and market forces that impact the toy industry, including a short history, a description of the current market landscape, product trends, opportunities and threats and expectations for the future, as well as aspects of retailing, consumer behavior, and financial markets.
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