A Short Guide to Reputation Risk
by
Garry Honey
Book Details
Format
Paperback / Softback
Book Series
Short Guides to Business Risk
ISBN-10
0566089955
ISBN-13
9780566089954
Publisher
Taylor & Francis Ltd
Imprint
Gower Publishing Ltd
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Jun 28th, 2009
Print length
130 Pages
Weight
216 grams
Dimensions
22.30 x 15.90 x 1.00 cms
Ksh 8,800.00
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There are all sorts of problems associated with reputation risk. Using a number of simple models, this title explains reputation risk. It differentiates it from other forms of risk. It provides a series of tools for identifying and managing reputation risk. It helps you assign responsibility for reputation risk in your management structure.
Does your organization have a good or bad reputation, and who takes responsibility for it? Whether viewed as an intangible asset or potential liability, damage to reputation can be costly. In the private sector loss of investor confidence can dent corporate value; in the public sector loss of public trust can lead to political change. How can anyone protect reputation from damage?
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