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A Structural Theory of Social Influence

By: Santa Barbara) Friedkin Noah E. (University of California (Author)

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Ksh 11,750.00

Format: Paperback or Softback

ISBN-13: 9780521030458

Publisher: Cambridge University Press

Publication Date: Nov 2nd, 2006

Weight: 382 grams

Dimension: 15.80 x 22.70 x 1.60 cms

Category: Social theory

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This book describes how a network of interpersonal influence can operate to form agreeements among persons who occupy different positions in a group or organization. It presents an account of consensus formation that is unique in its integration of work from the fields of social psychology and sociology concerned with group dynamics and social structures.

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