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A Structural Theory of Social Influence

By: Santa Barbara) Friedkin Noah E. (University of California (Author)

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Ksh 24,950.00

Format: Hardback or Cased Book

ISBN-13: 9780521454827

Publisher: Cambridge University Press

Publication Date: Sep 13th, 1998

Weight: 500 grams

Dimension: 23.60 x 15.80 x 2.00 cms

Category: Social theory

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This book describes how a network of interpersonal influence can operate to form agreeements among persons who occupy different positions in a group or organization. It presents an account of consensus formation that is unique in its integration of work from the fields of social psychology and sociology concerned with group dynamics and social structures.

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