Advances in Business & Management : Volume 3
Book Details
Format
Hardback or Cased Book
ISBN-10
1612097014
ISBN-13
9781612097015
Publisher
Nova Science Publishers Inc
Imprint
Nova Science Publishers Inc
Country of Manufacture
US
Country of Publication
GB
Publication Date
Jan 24th, 2012
Print length
208 Pages
Weight
558 grams
Dimensions
26.10 x 18.50 x 1.70 cms
Product Classification:
Business & management
Ksh 39,950.00
Not available
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Quality
Fast
This book presents topical research in the study of business and management techniques from across the globe. Topics discussed include a study of alternative energy sources and their impact on sustaining economic growth; terrorism insurance and international business; compulsory licensing of patents; technology internationalization; marketing mix strategies on impulse purchases; behavioral accounting; multinational corporations and the quest for legitimacy; heterogenous competition in a differentiated duopoly and the Parameterized Expectations Algorithm (PEA) business model design and implementation.
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