Advances in Digital Marketing and eCommerce : Fifth International Conference, 2024
2024 ed.
Book Details
Format
Hardback or Cased Book
Book Series
Springer Proceedings in Business and Economics
ISBN-10
3031621344
ISBN-13
9783031621345
Edition
2024 ed.
Publisher
Springer International Publishing AG
Imprint
Springer International Publishing AG
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Jun 20th, 2024
Print length
318 Pages
Ksh 32,400.00
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The Digital Marketing and eCommerce Conference brings together leading researchers and scholars to exchange and share their experiences and findings on all aspects of ecommerce and digital marketing. This volume presents the proceedings of the 2024 edition.
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