Advertising and Consumer Citizenship : Gender, Images and Rights
Book Details
Format
Hardback or Cased Book
Book Series
Transformations
ISBN-10
0415223237
ISBN-13
9780415223232
Publisher
Taylor & Francis Ltd
Imprint
Routledge
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Oct 23rd, 2000
Print length
192 Pages
Weight
272 grams
Product Classification:
Cultural studiesMedia studiesAnthropologyAdvertising
Ksh 29,700.00
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Using a variety of print advertisements,this exciting and provocative study explores how the consumer is created in terms of sex, race and class. Essential reading for all those interested in issues of consumption, citizenship and gender.
Using a variety of print advertisements, this exciting and provocative study explores how the consumer is created by advertisements in terms of:
* Sex
* Class
* Race.
It also explores the figure of the citizen and how this identity is produced by contemporary political discourses. Advertising and Consumer Citizenship will be essential reading for all those interested in the study of consumption, citizenship and gender.
* Sex
* Class
* Race.
It also explores the figure of the citizen and how this identity is produced by contemporary political discourses. Advertising and Consumer Citizenship will be essential reading for all those interested in the study of consumption, citizenship and gender.
Get Advertising and Consumer Citizenship by at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by Taylor & Francis Ltd and it has pages.