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Advertising and Society

By: USA) Pardun Carol J. (University of South Carolina (Author)

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Ksh 8,750.00

Format: Paperback or Softback

ISBN-13: 9780470673096

Publisher: John Wiley and Sons Ltd

Publication Date: Aug 30th, 2013

Weight: 484 grams

Dimension: 24.30 x 17.40 x 1.50 cms

Category: Advertising & society

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Now revised and updated to reflect the impact of emerging technologies, this new edition of Advertising and Society: Controversies and Consequences examines the evolution of advertising and its influence on society.

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