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Advertising Cultures

By: Sean Nixon (Author)

Extended Catalogue

Ksh 32,000.00

Format: Hardback or Cased Book

ISBN-13: 9780761961970

Publisher: SAGE Publications Inc

Publication Date: Feb 25th, 2003

Dimension: 23.40 x 15.60 x 43.00 cms

Category: Gender studies, gender groups

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The economic and cultural role of the `creative industries' has gained a new prominence and centrality in recent years. These worlds are explored here through the most emblematic creative industry: advertising. Advertising Cultures presents a case-study of the social make-up, informal cultures and subjective identities of these creative practices.

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