Advertising For Dummies
by
Gary Dahl
Book Details
Format
Paperback / Softback
ISBN-10
0470045833
ISBN-13
9780470045831
Publisher
John Wiley & Sons Inc
Imprint
For Dummies
Country of Manufacture
US
Country of Publication
GB
Publication Date
Jan 12th, 2007
Print length
336 Pages
Weight
494 grams
Dimensions
23.30 x 18.80 x 1.90 cms
Product Classification:
Advertising
Ksh 2,700.00
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0 in stock
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Quality
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Advertising For Dummies, Second Edition covers all the ins and outs of advertising for small business owners, advertising and marketing professionals, and anyone who wants to know more about the business and its basics. It includes up-to-date information on electronic, print, radio, television, and online advertising, as well as outdoor formats.
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