Advertising Media Planning : A Brand Management Approach
Book Details
Format
Hardback or Cased Book
ISBN-10
1032192178
ISBN-13
9781032192178
Publisher
Taylor & Francis Ltd
Imprint
Routledge
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Dec 30th, 2022
Print length
302 Pages
Weight
674 grams
Dimensions
17.90 x 25.20 x 2.40 cms
Product Classification:
HumanitiesMedia studiesMedia studies: advertising and societyMedia studiesAdvertising & societyEconomics, finance, business & managementEconomics, Finance, Business and ManagementE-commerce: business aspectsSales & marketingSales and marketingAdvertisingMedia, entertainment, information and communication industriesMedia, information & communication industriesInformation technology industriesHistory
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Advertising Media Planning blends the latest methods for digital communication and an understanding of the global landscape with the best practices of the functional areas of media planning.
Advertising Media Planning blends the latest methods for digital communication and an understanding of the global landscape with the best practices of the functional areas of media planning.
Get Advertising Media Planning by at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by Taylor & Francis Ltd and it has pages.
