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Advertising Theory

By: Shelly Rodgers (Author) , Esther Thorson (Author)

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Ksh 8,900.00

Format: Paperback or Softback

ISBN-13: 9780815382508

Publisher: Taylor & Francis Inc

Publication Date: May 1st, 2019

Weight: 804 grams

Dimension: 22.40 x 14.70 x 3.10 cms

Category: Advertising

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Advertising Theory is a comprehensive text that draws on current research and practices in advertising theory by introducing key concepts, models, theories, conflicts, and issues for individuals interested in this area. Editors Shelly Rodgers and Esther Thorson have developed this volume as a forum in which to compare, contrast,

Get Advertising Theory by Shelly Rodgers at the best price and quality guranteed only at Werezi Africa largest book ecommerce store. The book was published by Taylor & Francis Inc and it has pages. Enjoy Shopping Best Offers & Deals on books Online from Werezi - Receive at your doorstep - Fast Delivery - Secure mode of Payment

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