Agile Marketing : Unlock Adaptive and Data-driven Marketing for Long-term Success
by
Neil Perkin
Book Details
Format
Hardback or Cased Book
ISBN-10
1398605123
ISBN-13
9781398605121
Publisher
Kogan Page Ltd
Imprint
Kogan Page Ltd
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Apr 3rd, 2022
Print length
288 Pages
Weight
674 grams
Dimensions
16.30 x 24.20 x 2.80 cms
Product Classification:
Business strategyBusiness competitionSales & marketing managementSales & marketing
Ksh 14,400.00
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Apply and scale agile processes and principles to create innovative and responsive marketing, to drive growth and adapt to today's changing and unpredictable environment.
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