AI in Business Management : Bridging the Gap between Technology and Strategy
Book Details
Format
Paperback / Softback
ISBN-10
1041012969
ISBN-13
9781041012962
Publisher
Taylor & Francis Ltd
Imprint
Productivity Press
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Nov 11th, 2025
Print length
404 Pages
Weight
770 grams
Ksh 10,400.00
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The book makes AI accessible to business leaders, managers, and decision-makers, providing applied knowledge of how technological capabilities might be matched with corporate strategy.
AI in Business Management: Bridging the Gap Between Technology and Strategy discusses how artificial intelligence might be used as a strategic enabler throughout contemporary organizations. The book makes AI accessible to business leaders, managers, and decision-makers, providing applied knowledge of how technological capabilities might be matched with corporate strategy. Interweaving case studies, real-world implementations, and forward-looking examination, it illustrates how AI may be used to fuel innovation, operational effectiveness, and competitive advantage when applied carefully within business models. Designed for professionals, MBA students, consultants, and academics, the book equips readers with a balanced understanding of AI’s potential and limitations. It addresses key themes such as digital transformation, ethical AI use, change management, and data-driven decision-making without requiring deep technical knowledge. Readers will gain from practical frameworks, strategic planning resources, and advice on navigating AI adoption in different organizational environments. Whether a digital leader or an executive wanting to future-proof an enterprise, this book provides a critical guide to converting AI technology into strategic effect.
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