AI Integration and Seamless Technologies in the MICE Industry

In an era in which the use of Artificial Intelligence and Metaverse tools is transforming the MICE industry, this edited book is both timely and significant in terms of its overall theme as well as the range of individual topics covered by the various authors. The co-editors have brought together in one volume the contributions of over 20 academic authors who have conducted recent and valuable research into this topic. Their findings will be of direct interest to students of Events Management, Hospitality, and Tourism the world over, who must now enter the competitive jobs market with a firm understanding of the momentous impact that Artificial Intelligence is having - and will continue to have - on their careers and on the entire industry in which they have chosen to invest their future. Furthermore, this book will also be of interest to MICE practitioners themselves, who will gain essential insights into how the power of Artificial Intelligence is being harnessed to make the planning and design of their events more efficient - and more relevant and engaging for attendees - through the use of?new AI models, new tools and new applications, with real-life examples. Through its exhaustive review of current and emerging trends and practices in the realm of AI, AI Integration and Seamless Technologies in the MICE Industry will equip all readers with indispensable knowledge of how they can navigate the expanding world of MICE with a full understanding of the multitude of ways in which it is being transformed by the application of AI tools.