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Amateurs and Professionals in Post-War British Sport

By: (Edited by) Adrian Smith , (Edited by) Dilwyn Porter , (Series editor) Boria Majumdar

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Ksh 21,600.00

Format: Hardback or Cased Book

ISBN-10: 0714650862

ISBN-13: 9780714650869

Series: British Politics and Society

Publisher: Taylor & Francis Ltd

Imprint: Routledge

Country of Manufacture: GB

Country of Publication: GB

Publication Date: Sep 29th, 2000

Print length: 214 Pages

Weight: 410 grams

Product Classification: Popular culture

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This volume explores different facets of the pressures and demands of professionalism and commercialization: from the postwar years to the 21st-century.
The pressures and demands of professionalism and commercialization have transformed Britain''s sports. At the end of the 20th century sports have been packaged and marketed as mass entertainment for a national or even international audience. This volume explores different facets of this phenomenon.

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