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Animating Unpredictable Effects
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Animating Unpredictable Effects : Nonlinearity in Hollywood’s R&D Complex

1st ed. 2021

Book Details

Format Hardback or Cased Book
ISBN-10 3030742261
ISBN-13 9783030742263
Edition 1st ed. 2021
Publisher Springer Nature Switzerland AG
Imprint Springer Nature Switzerland AG
Country of Manufacture CH
Country of Publication GB
Publication Date May 29th, 2021
Print length 206 Pages
Weight 396 grams
Dimensions 15.30 x 22.00 x 1.80 cms
Ksh 8,100.00
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Uncanny computer-generated animations of splashing waves, billowing smoke clouds, and characters’ flowing hair have become a ubiquitous presence on screens of all types since the 1980s.
Uncanny computer-generated animations of splashing waves, billowing smoke clouds, and characters’ flowing hair have become a ubiquitous presence on screens of all types since the 1980s. This Open Access book charts the history of these digital moving images and the software tools that make them. Unpredictable Visual Effects uncovers an institutional and industrial history that saw media industries conducting more private R&D as Cold War federal funding began to wane in the late 1980s. In this context studios and media software companies took concepts used for studying and managing unpredictable systems like markets, weather, and fluids and turned them into tools for animation. Unpredictable Visual Effects theorizes how these animations are part of a paradigm of control evident across society, while at the same time exploring what they can teach us about the relationship between making and knowing.

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