Architects of Change : Designing Strategies for a Turbulent Business Environment

Business architects with entrepreneurial mindsets have the ability to transform the way a business or industry operates. They are aware of where the market is going, and which external factors signal disruption, yet many business leaders spend too much time firefighting and not enough on strategy and vision. 

Architects of Change provides you with the tools to grasp, leverage and harness the dynamics that shape tomorrow''s markets. Teaching you how to analyse the core political, social, technological and environmental components, the book allows you to identify the relevant trends that will shape risk and opportunities, and determine which business models are the most relevant for your business. Offering key metrics to measure and assess threats of political instability and economic stagnation, the author provides case studies, online interviews with CEOs and other ‘change-makers’ as well as comprehensive coverage of the core concepts.

What is the difference between a fire fighter and an architect? One deals with crises as they arise while the other is capable of building something that can withstand all weathers.  Using this analogy, Architects of Change provides you with the tools to grasp, leverage and harness the dynamics that shape tomorrow's markets. It encourages you to nurture an entrepreneurial mind-set to transform the way a business – or even an entire industry – operates. Tackling crucial topics related to geopolitics, creative destruction, fake news, resilience and creativity, this book gives you the tools to analyse your environment and future trends in order to reinvent the way you do business. It teaches you how to: ·         Identify actors of change·         Conduct simulations about the future·         Assess threats of political instability·         Build a strategy for a profitable and sustainable firm amid ongoing uncertainty·         Become an architect of change yourself.  Containing original interviews with industry insiders, including a world-famous expert on brands and luxury, the former CEO of a major think tank, a thought leader from CISCO, the former chairman of the US National Intelligence Council, and a former chief political scientist of a large Asian bank, this book helps you to understand the type of imagination and creativity this business environment requires not only to survive, but thrive.