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Attention, Attitude, and Affect in Response To Advertising

By: Eddie M. Clark (Author) , Timothy C. Brock (Author) , David W. Stewart (Author)

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Ksh 12,500.00

Format: Paperback or Softback

ISBN-13: 9781138876156

Publisher: Taylor & Francis Ltd

Publication Date: Apr 23rd, 2015

Dimension: 22.90 x 15.20 x 47.60 cms

Category: Humanities (History, Archaeology, Philosophy, Religion)

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Linked from the days of their origins, psychology and advertising developed as independent disciplines at almost the same time in the late nineteenth century. This volume is the result of the 6th Annual Advertising and Consumer Behavior Conference, designed to bring together researchers and practitioners from both psychology and advertising.

Get Attention, Attitude, and Affect in Response To Advertising by Eddie M. Clark at the best price and quality guranteed only at Werezi Africa largest book ecommerce store. The book was published by Taylor & Francis Ltd and it has pages. Enjoy Shopping Best Offers & Deals on books Online from Werezi - Receive at your doorstep - Fast Delivery - Secure mode of Payment

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Mind, Body, & Spirit