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Augmented Reality and Virtual Reality
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Augmented Reality and Virtual Reality : Empowering Human, Place and Business

1st ed. 2018

Book Details

Format Hardback or Cased Book
Book Series Progress in IS
ISBN-10 3319640267
ISBN-13 9783319640266
Edition 1st ed. 2018
Publisher Springer International Publishing AG
Imprint Springer International Publishing AG
Country of Manufacture CH
Country of Publication GB
Publication Date Sep 14th, 2017
Print length 384 Pages
Weight 720 grams
Dimensions 16.30 x 24.20 x 2.90 cms
Product Classification: Virtual reality
Ksh 36,000.00
Werezi Extended Catalogue 0 in stock

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This volume provides the latest outcomes of augmented reality (AR) and virtual reality (VR) research conducted in various industries.

This volume provides the latest outcomes of augmented reality (AR) and virtual reality (VR) research conducted in various industries. It reveals how AR and VR are currently changing the business landscape, and how new innovations provide opportunities for businesses to offer their customers unique services and experiences.

Collecting the proceedings of the International AR & VR Conference held in Manchester, UK, in February 2017, the book advances the state of the art in AR and VR technologies and their applications in various industries such as tourism, hospitality, events, fashion, entertainment, retail, education and the gaming industry. The papers presented here cover the most significant topics within the field of AR and VR for both researchers and practitioners, approaching them from a business and management perspective.

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