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Augmenting Alice
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Augmenting Alice : The Future of Identity, Experience and Reality

Book Details

Format Hardback or Cased Book
ISBN-10 9063694709
ISBN-13 9789063694708
Publisher BIS Publishers B.V.
Imprint BIS Publishers B.V.
Country of Manufacture CN
Country of Publication GB
Publication Date Aug 3rd, 2017
Print length 256 Pages
Weight 1,018 grams
Dimensions 25.90 x 21.30 x 2.40 cms
Product Classification: Industrial / commercial art & design
Ksh 5,700.00
Werezi Extended Catalogue 0 in stock

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An introduction to AR, with a focus on the gaps between the functional aspects and behavioral / societal factors.

Augmented Reality is fast becoming one of the most important emerging technologies, with unprecedented investment growth and interest from big tech platforms and accelerator industries. It will most certainly become THE new platform and standard for content creation and experience generation. Its use will make it an essential resource, with a societal impact that can only be compared to the World Wide Web’s global influence. This book provides a ‘wide lens’ perspective of the potential, challenges and impact that the widespread implementation of Augmented Reality will bring.

The book introduces Augmented Reality’s core concepts and potential to newbies and experts alike. Looking at the impact of the technology as it matures into a ground-breaking platform, it goes beyond function to explore the context of the technology’s implementation – through social, commercial and behavioural lenses.


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