Becoming a Category of One : How Extraordinary Companies Transcend Commodity and Defy Comparison
by
Joe Calloway
Book Details
Format
Paperback / Softback
ISBN-10
0470496355
ISBN-13
9780470496350
Publisher
John Wiley & Sons Inc
Imprint
John Wiley & Sons Inc
Country of Manufacture
US
Country of Publication
GB
Publication Date
Sep 11th, 2009
Print length
272 Pages
Weight
338 grams
Dimensions
22.80 x 15.30 x 1.80 cms
Product Classification:
Business strategy
Ksh 3,400.00
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A revised and updated edition of the bestselling "no-nonsense guide to beating the competition. "- Publisher's Weekly Becoming a Category of One reveals how extraordinary companies do what they do so well and gives you the tools and ideas to help your business emulate their success.
Get Becoming a Category of One by at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by John Wiley & Sons Inc and it has pages.
