Behavioural Finance
Book Details
Format
Paperback / Softback
ISBN-10
0470028041
ISBN-13
9780470028049
Publisher
John Wiley & Sons Inc
Imprint
John Wiley & Sons Inc
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Aug 26th, 2009
Print length
464 Pages
Weight
828 grams
Dimensions
24.10 x 16.90 x 2.40 cms
Product Classification:
Investment & securities
Ksh 9,700.00
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The study of Behavioural finance is relatively new and examines how individuals' attitudes and behaviour affect their financial decisions and financial markets. Behavioural Finance builds on existing knowledge and skills that students have already gained on an introductory finance or corporate finance course.
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