Behavioural Finance : Insights into Irrational Minds and Markets
Book Details
Format
Hardback or Cased Book
Book Series
The Wiley Finance Series
ISBN-10
0470844876
ISBN-13
9780470844878
Publisher
John Wiley & Sons Inc
Imprint
John Wiley & Sons Inc
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Sep 3rd, 2002
Print length
212 Pages
Weight
538 grams
Dimensions
24.90 x 17.50 x 1.80 cms
Product Classification:
Corporate financeInvestment & securities
Ksh 16,200.00
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A stock's share price is often traded not for what it is worth but for what investors think it is worth. Institutional investors are increasingly looking at the rapidly expanding area of behavioural finance before making an investment decision. This book links the theory of behavioural finance with applications in financial products.
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