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Big Data Analytics

By: University of Delhi) Chaudhary Kiran (Shivaji College (Author) , New Delhi) Alam Mansaf (Jamia Millia Islamia University (Author)

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Ksh 19,900.00

Format: Hardback or Cased Book

ISBN-13: 9781032007885

Publisher: Taylor & Francis Ltd

Publication Date: Dec 28th, 2021

Dimension: 23.40 x 15.60 x 52.10 cms

Category: ECONOMICS

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The book explores data analytics concepts and applications in marketing and business. Business and marketing analytics can create value by guiding how organizational resources are optimally allocated and managed. Covering both predictive and prescriptive analysis, the book discusses optimization techniques for stronger business performance.

Get Big Data Analytics by Kiran (Shivaji College, University of Delhi) Chaudhary at the best price and quality guranteed only at Werezi Africa largest book ecommerce store. The book was published by Taylor & Francis Ltd and it has pages. Enjoy Shopping Best Offers & Deals on books Online from Werezi - Receive at your doorstep - Fast Delivery - Secure mode of Payment

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