Brand Admiration : Building A Business People Love
Book Details
Format
Hardback or Cased Book
ISBN-10
1119308062
ISBN-13
9781119308065
Publisher
John Wiley & Sons Inc
Imprint
John Wiley & Sons Inc
Country of Manufacture
US
Country of Publication
GB
Publication Date
Nov 15th, 2016
Print length
288 Pages
Weight
482 grams
Dimensions
16.50 x 26.20 x 2.70 cms
Product Classification:
Sales & marketing
Ksh 4,150.00
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0 in stock
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Quality
Fast
Brand Admiration uses deep research on consumer psychology, marketing, consumer engagement and communication to develop a powerful, integrated perspective and innovative approach to brand management.
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