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Brand Admiration

By: C. Whan Park (Author) , Deborah J. MacInnis (Author) , Andreas B. Eisingerich (Author)

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Ksh 4,150.00

Format: Hardback or Cased Book

ISBN-13: 9781119308065

Publisher: John Wiley & Sons Inc

Publication Date: Nov 15th, 2016

Weight: 482 grams

Dimension: 16.50 x 26.20 x 2.70 cms

Category: BUSINESS & MANAGEMENT (Reserve KJ* codes for use with academic or specialist works and works for professionals. See VS* codes for personal careers advice, secrets of success, etc)

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Brand Admiration uses deep research on consumer psychology, marketing, consumer engagement and communication to develop a powerful, integrated perspective and innovative approach to brand management.

Get Brand Admiration by C. Whan Park at the best price and quality guranteed only at Werezi Africa largest book ecommerce store. The book was published by John Wiley & Sons Inc and it has pages. Enjoy Shopping Best Offers & Deals on books Online from Werezi - Receive at your doorstep - Fast Delivery - Secure mode of Payment

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