BRANDLife: Concept Stores & Pop-ups : Integrated brand systems in graphics and space
by
Victionary
Book Details
Format
Paperback / Softback
ISBN-10
9887774790
ISBN-13
9789887774792
Publisher
Victionary
Imprint
Victionary
Country of Manufacture
HK
Country of Publication
GB
Publication Date
Mar 28th, 2019
Print length
280 Pages
Weight
944 grams
Dimensions
19.50 x 26.00 x 2.10 cms
Product Classification:
Graphic designIllustration & commercial art
Ksh 6,300.00
Werezi Extended Catalogue
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Concept stores are about discovery and experience. In a world of options, these stores pull together products from different lines and brands, odds and ends, to weave a story or cultivate a way of living that inspires. To keep it fresh and interesting, regular updates and narrative display help purvey this attitude, and a well-designed branding scheme solidifies their philosophy. In recognising the true power of design, the 60 concept stores and pop-ups featured in BRANDLife: Concept stores & pop-ups demonstrate how fashionable graphic identities and interiors help put forward lifestyle ideas beyond what their products are originally designed for. The showcase will examine retail settlements with diverse focuses, from food and fashion to a total lifestyle, that trades utilitarian products and cultural offerings.
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