Brands, Geographical Origin, and the Global Economy : A History from the Nineteenth Century to the Present
Book Details
Format
Hardback or Cased Book
ISBN-10
1107032679
ISBN-13
9781107032675
Publisher
Cambridge University Press
Imprint
Cambridge University Press
Country of Manufacture
GB
Country of Publication
GB
Publication Date
May 26th, 2018
Print length
344 Pages
Weight
608 grams
Dimensions
23.50 x 16.30 x 2.30 cms
Product Classification:
Economic historyInternational businessLegal historyIntellectual property law
Ksh 19,800.00
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An interdisciplinary history of the campaign to secure international protection of indications of geographic origin, including 'Made in …' slogans. It will appeal to students of business and economic history, geography, legal history and marketing.
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