Brandwashed : Tricks Companies Use to Manipulate Our Minds and Persuade Us to Buy
Book Details
Format
Paperback / Softback
ISBN-10
0749465042
ISBN-13
9780749465049
Publisher
Kogan Page Ltd
Imprint
Kogan Page Ltd
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Jan 3rd, 2012
Print length
288 Pages
Weight
394 grams
Dimensions
22.80 x 15.10 x 2.40 cms
Product Classification:
Sales & marketing management
Ksh 5,400.00
Publisher Out of Stock
Delivery Location
Delivery fee: Select location
Secure
Quality
Fast
Discover the tricks, strategies and manipulations that businesses, advertisers and retailers across the world use to engineer human desire and compel consumers to open their wallets, with this insider's-view.
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