British Fashion Design : Rag Trade or Image Industry?
Book Details
Format
Paperback / Softback
ISBN-10
0415057817
ISBN-13
9780415057813
Publisher
Taylor & Francis Ltd
Imprint
Routledge
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Jun 11th, 1998
Print length
216 Pages
Weight
358 grams
Dimensions
23.50 x 15.50 x 1.20 cms
Product Classification:
Fashion design & theoryFashion & society
Ksh 8,150.00
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Stressing the social context of cultural production, McRobbie focuses on British fashion and its graduate designers as products of youth street culture.
British Fashion Design explores the tensions between fashion as art form, and the demands of a ruthlessly commercial industry. Based on interviews and research conducted over a number of years, Angela McRobbie charts the flow of art school fashion graduates into the industry; their attempts to reconcile training with practice, and their precarious position between the twin supports of the education system and the commercial sector. Stressing the social context of cultural production, McRobbie focuses on British fashion and its graduate designers as products of youth street culture, and analyses how designers from diverse backgrounds have created a labour market for themselves, remodelling `enterprise culture` to suit their own careers.
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