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Building a Global Bank

By: Mauro F. Guillen (Author) , Adrian Tschoegl (Author)

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Ksh 10,600.00

Format: Hardback or Cased Book

ISBN-13: 9780691131252

Publisher: Princeton University Press

Publication Date: Jul 21st, 2008

Weight: 544 grams

Dimension: 24.30 x 16.30 x 2.20 cms

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In 2004, Spain's Banco Santander purchased Britain's Abbey National Bank in a deal valued at fifteen billion dollars - an acquisition that made Santander one of the ten largest financial institutions in the world. This work reveals how strategic decisions made by the family drove Santander's unprecedented rise to global prominence.

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