Building Brands : Corporations and Modern Architecture
Book Details
Format
Hardback or Cased Book
ISBN-10
1848224079
ISBN-13
9781848224070
Publisher
Lund Humphries Publishers Ltd
Imprint
Lund Humphries Publishers Ltd
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Oct 30th, 2020
Print length
240 Pages
Weight
1,136 grams
Dimensions
19.80 x 25.80 x 2.60 cms
Product Classification:
History of architecture
Ksh 9,900.00
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Building Brands explores the role of architectural branding in the design of corporate modernism and tells how business strategies, modern architecture, urban conditions, and conceptions of society shaped the ambitious branding goals of corporate clients.
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