Building the Athlete Brand : A Practical Handbook
Book Details
Format
Paperback / Softback
ISBN-10
1032899190
ISBN-13
9781032899190
Publisher
Taylor & Francis Ltd
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Jan 22nd, 2026
Print length
214 Pages
Weight
453 grams
Product Classification:
Sales & marketingSport & leisure industriesSports management & facilities
Ksh 6,950.00
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This is the first book to offer a complete, practical guide to the process of building an athlete brand and developing brand value.
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