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Business
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Business

Book Details

Format Paperback / Softback
ISBN-10 0415253241
ISBN-13 9780415253246
Publisher Taylor & Francis Ltd
Imprint Routledge
Country of Manufacture GB
Country of Publication GB
Publication Date Oct 4th, 2001
Print length 272 Pages
Weight 342 grams
Dimensions 21.50 x 14.10 x 1.60 cms
Ksh 6,150.00
Werezi Extended Catalogue 0 in stock

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Business: The Key Concepts provides everything you need to know about concepts and terms. It combines detail and accessibility and explores new developments in business.

Here is a practical guide to the essentials of business. This book provides everything you need to know about the key concepts and terms, from accountability to zero-sum game. Everything from management, economics and finance to marketing, organizational behaviour and operations is covered in just the right amount of detail to make things clear and intelligible.

Business: The Key Concepts:

* is detailed yet approachable
* considers new developments in business, notably eBusiness and contemporary business ethics
* covers established subjects, taking an international and strategic perspective that balances theory and practice
* suggests specific further reading for many concepts and also includes an extensive bibliography.

Whether you''re already in business and could do with a handy reference guide, or you''re a student needing an introduction to the fundamentals, Business: The Key Concepts is the perfect companion.


Get Business by at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by Taylor & Francis Ltd and it has pages.

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