Business Analytics : Data to Decisions
Book Details
Format
Paperback / Softback
ISBN-10
9393330999
ISBN-13
9789393330994
Publisher
Universities Press
Imprint
Universities Press
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Feb 20th, 2024
Print length
1124 Pages
Weight
1,462 grams
Dimensions
18.10 x 24.80 x 4.70 cms
Ksh 9,450.00
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In an era where data drives decisions in every field, the importance of statistical reasoning and data analytics has never been greater. This book is a teaching resource that connects statistical techniques to practical business contexts in a way that is intuitive, relevant, and thoughtful. It strives to explain methods clearly and rigorously, enabling students to develop a strong conceptual foundation and a critical approach to data-driven decision-making. Salient features: Designed with Indian students and practitioners in mind; Examples and exercises worked out using both Microsoft Excel and R ; Includes exercises and case studies at multiple levels of complexity to bridge the gap between classroom learning and real-world application;Exercise questions classified.
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