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Business History
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Business History : Complexities and Comparisons

Book Details

Format Hardback or Cased Book
ISBN-10 0415423961
ISBN-13 9780415423960
Publisher Taylor & Francis Ltd
Imprint Routledge
Country of Manufacture GB
Country of Publication GB
Publication Date Jun 20th, 2011
Print length 272 Pages
Weight 560 grams
Product Classification: Business studies: general
Ksh 36,000.00
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This major new textbook on business history brings together the expertise of two internationally renowned authors to provide an exceptional resource for all students of business history.

This major new textbook on business history brings together the expertise of two internationally renowned authors to provide a thorough overview of the developments in business – from just before the industrial revolution right up to the present day.

Business History is global in scope and looks at the major players – Europe, the US and Japan – as well as emerging economies, such as China and India. Focusing mainly on ‘big business‘, Amatori and Colli critically analyze ‘the firm‘ and its interaction with the evolution of economic, technological and political systems at the micro and macro levels.

This up-to-date textbook is an exceptional resource for students on economic and business history courses, as well as for practitioners interested in broadening their understanding of business.


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