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Business Intelligence and Big Data

By: Celina Olszak (Author)

1 in stock

Ksh 18,000.00

Format: Paperback or Softback

ISBN-13: 9780367622794

Publisher: Taylor & Francis Ltd

Publication Date: Sep 25th, 2023

Category: ECONOMICS

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The book provides a theoretically and empirically grounded discussion how to design and use business intelligence (BI) and Big Data (BD) to benefit organizations. It examines the conceptualization of BI and BD, applications of BI and BD, BI and BD maturity, and factors of BI- and BD-based success, as well as presents an application framework.

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