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Case Study Research for Business
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Case Study Research for Business

Book Details

Format Paperback / Softback
ISBN-10 1849207771
ISBN-13 9781849207775
Publisher Sage Publications Ltd
Imprint Sage Publications Ltd
Country of Manufacture GB
Country of Publication GB
Publication Date Feb 21st, 2012
Print length 144 Pages
Weight 260 grams
Dimensions 24.20 x 17.20 x 0.80 cms
Product Classification: Research & development management
Ksh 8,650.00
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Ideal for undergraduate and postgraduate students of business and management undertaking case study research.
The only case study research textbook written exclusively for students of Business and related disciplines.

Using a step-by-step approach, Case Study Research for Business takes you right through the case study research process from research design and data collection using qualitative and quantitative methods, to research analysis, writing up and presenting your work.

Key features:

- Takes a multidisciplinary approach to case study research design by drawing on research philosophies to improve student understanding of these critical research traditions and hence provide firmer theoretical foundations for their research

- Coverage of contemporary topics such as research ethics and access

- Packed with practical examples from all areas of business

- Pedagogical features include vignettes, exercises and ′cases′ which directly relate to business research

Case Study Research for Business will prove a valuable resource for undergraduate, postgraduate and research students of business and related disciplines.


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