Category Management in Purchasing : A Strategic Approach to Maximize Business Profitability

Approach sourcing strategically and deliver profitability and new supply-side value effectively with this step-by-step guide to the tools, techniques and application of category management.

<p><b>Approach purchasing and procurement strategically, effectively and sustainably, with this comprehensive and practical guide to category management.</b><br><br><i><b>Category Management in Purchasing</b> </i>equips those working in procurement with the tools they need to ensure effective procurement in an ever changing landscape. Combining practical advice and theory, this essential resource is crucial for developing successful purchasing strategies. Covering new technology-driven approaches to category management, this new edition outlines digital transformations and technological advancements, from digital sourcing platforms to new tools and systems.<br><br>This edition also provides readers with the knowledge to approach complex sourcing situations not only effectively, but also sustainably. Including new guidance on how organizations and businesses can implement sustainability into their procurement strategies, <b>Jonathan O'Brien</b> recontextualizes category management in a time when responsible sourcing is more important than ever. This highly regarded and essential text provides what everyone in procurement needs when striving to make category management a reality.</p>