CB
Book Details
Format
Paperback / Softback
ISBN-10
821405248Y
ISBN-13
9798214052489
Publisher
Cengage Learning, Inc
Imprint
South-Western College Publishing
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Mar 11th, 2026
Print length
400 Pages
Weight
866 grams
Dimensions
21.60 x 27.70 x 1.80 cms
Product Classification:
Market research
Ksh 10,800.00
Werezi Extended Catalogue
Delivery in 7 days
2 copies in stock
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Learn consumer behavior your way with "CB," 10th Edition, by Babin, Harris and Galvan. Whether you prefer printed pages, online access or mobile learning, this book is built around how students like you study best. Backed by research into real student habits and preferences, the text delivers the latest trends and insights in consumer behavior through clear, visually engaging content and interactive features that fit your learning style. It’s not just a textbook, it’s a smarter path to success in your course.
Get CB by at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by Cengage Learning, Inc and it has pages.