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Changing Korea
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Changing Korea : Understanding Culture and Communication

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Book Details

Format Paperback / Softback
ISBN-10 1433101939
ISBN-13 9781433101939
Edition New
Publisher Peter Lang Publishing Inc
Imprint Peter Lang Publishing Inc
Country of Manufacture US
Country of Publication GB
Publication Date Mar 5th, 2008
Print length 208 Pages
Weight 324 grams
Dimensions 15.20 x 22.50 x 1.40 cms
Ksh 5,250.00
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Critical approaches to the study of intercultural communication have arisen at the end of the 20th century. As cultures come into contact driven by migration, the internet, transnational capitalism or cultural imperialism, critical interrogations of the ways that cultures interact communicatively are a needed aspect of understanding culture and communication. This series interrogates the role of communication in intercultural contact, in both domestic and international contexts.
In the last fifty years, Korea has transformed itself from an agrarian, Confucian-based culture into a global and technological powerhouse, and one of the most important political and economic forces in the world. Based on previous research and face-to-face interviews, the book shows how contemporary Koreans negotiate traditional Confucian values and Western capitalistic values in their everyday encounters – particularly in business and professional contexts. This is a useful companion book for courses in international business, intercultural communication, and Asian studies.

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