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Charisma
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Charisma : Micro-sociology of Power and Influence

Book Details

Format Hardback or Cased Book
ISBN-10 0367373599
ISBN-13 9780367373597
Publisher Taylor & Francis Ltd
Imprint Routledge
Country of Manufacture GB
Country of Publication GB
Publication Date Jun 15th, 2020
Print length 124 Pages
Weight 308 grams
Product Classification: Social theory
Ksh 27,900.00
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What is charisma? And how does it generate influence and power? World-renowned sociologist Randall Collins explores these questions in a highly readable exploration of charisma and how charisma elevated Jesus, Cleopatra, Lawrence of Arabia, Hitler, Churchill, Franklin and Eleanor Roosevelt, and Madame Mao Zedong.
What is charisma? And how does it generate influence and power? World-renowned sociologist Randall Collins explores these and many other questions in a highly readable exploration of the various forms of charisma and how charisma elevated Jesus, Cleopatra, Lawrence of Arabia, Queen Elizabeth, Hitler, Churchill, Franklin and Eleanor Roosevelt, Madame Mao Zedong, and others. He explores four types of charisma: frontstage, backstage, success-magic, and reputational charisma. Not everyone has the same kind of charisma and Collin’s identifies important differences and their relations to power. The book exemplifies Collin’s sophisticated micro-sociology in accessible and compelling prose, quietly building subtle matrices of analysis that show how sociology unveils hidden discoveries.

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