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China’s Publishing Industry in the Era of Big Data
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China’s Publishing Industry in the Era of Big Data

2022 ed.

Book Details

Format Paperback / Softback
ISBN-10 9811904308
ISBN-13 9789811904301
Edition 2022 ed.
Publisher Springer Verlag, Singapore
Imprint Springer Verlag, Singapore
Country of Manufacture GB
Country of Publication GB
Publication Date Apr 15th, 2023
Print length 206 Pages
Product Classification: Publishing industry & book trade
Ksh 19,800.00
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This book introduces China’s current publishing industry in the new era, especially when facing the big challenge from social media and technology transformation.
This book introduces China''s current publishing industry in the new era, especially when facing the big challenge from social media and technology transformation. Based on the calculation for the first time, the book and overall size of the content data of publications in China, the book presents 15 cases of Chinese publishers looking for opportunities to develop business, using the technology of big data and Internet. For global readers, it may help to build an overview on China''s publishing industry and business innovation cases of media companies. 

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