Chinese and Western Business Cultures : A Comparison and Contrast
New
Book Details
Format
Paperback / Softback
ISBN-10
3631536801
ISBN-13
9783631536803
Edition
New
Publisher
Peter Lang AG
Imprint
Peter Lang AG
Country of Manufacture
DE
Country of Publication
GB
Publication Date
Sep 1st, 2005
Print length
168 Pages
Weight
238 grams
Dimensions
15.00 x 21.00 x 1.10 cms
Ksh 8,750.00
Manufactured on Demand
0 in stock
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Quality
Fast
The series seeks to illuminate, highlight, and spotlight (intercultural) communication in the world of business. This second volume focuses on China in an intercultural business context. Due to China''s growing importance in today''s world, it is imperative to obtain some insights into Chinese culture in order to begin to understand Chinese business practices. By examining the issue from a Western and a Chinese perspective, a more comprehensive view becomes possible. What appears baffling to Western managers may become understandable after a comparison with and contrast to the Chinese perspective. This is what this volume accomplishes: Shed light on misperceived aspects of intercultural business encounters.
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