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Communication Planning

By: Sherry Devereaux Ferguson (Author)

Manufacture on Demand

Ksh 23,050.00

Format: Paperback or Softback

ISBN-13: 9780761913146

Publisher: SAGE Publications Inc

Publication Date: Sep 9th, 1999

Weight: 376 grams

Dimension: 22.70 x 15.30 x 1.50 cms

Category: Public relations

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Communicators are now being asked to perform managerial duties such as planning, consulting stakeholders and advising CEO's and vice presidents. Communication Planning focuses on these additional responsibilities and examines the role of integrated planning in modern organizations.

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