Book Details
Format
Hardback or Cased Book
ISBN-10
1597263893
ISBN-13
9781597263894
Edition
2 Revised edition
Publisher
Island Press
Imprint
Island Press
Country of Manufacture
US
Country of Publication
GB
Publication Date
Jun 1st, 2009
Print length
480 Pages
Weight
766 grams
Dimensions
16.00 x 23.50 x 2.70 cms
Product Classification:
Business communication & presentationEnvironmental managementConservation of the environment
Ksh 13,300.00
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Whether you are managing wetlands, protecting endangered species, or restoring ecosystems, you need to be able to communicate effectively in order to solve conservation and resource management problems. This practical book helps you do just that, focusing on achieving conservation goals through effective communication.
Whether you are managing wetlands, protecting endangered species, or restoring ecosystems, you need to be able to communicate effectively in order to solve conservation and resource management problems. Communication Skills for Conservation Professionals can help you do just thatit is a practical and inspiring book that provides user-friendly guidance on achieving conservation goals through effective communication.
Following introductory chapters that draw on research from communication, psychology, sociology, and education to highlight elements critical for effective communication, the book describes how to gather background information and target audiences, explains how public relations can influence attitudes and behaviors, and outlines how to design and conduct a communications campaign. In addition, it provides step-by-step guidance for using print, broadcast, and electronic mass media; demonstrates methods for developing public talks, interpretive brochures, exhibits, and trails; and explores long-term conservation education strategies for students and adults.
This second edition of a widely praised book, originally published in 1999, includes new material on working with stakeholders, volunteers, and other groups to multiply conservation success. It also expands on the use of electronic media with examples of conservation Web pages, blogs, e-newsletters, and other new media. The books citations have been updated to include a host of Web sites and other electronic sources useful for planning and implementing communication programs.
Communication Skills for Conservation Professionals is a valuable addition to the conservationists toolbox that will help scientists, managers, concerned citizens, and students communicate more effectively.
Get Communication Skills for Conservation Professionals by at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by Island Press and it has pages.
