Book Details
Format
Paperback / Softback
ISBN-10
3031024494
ISBN-13
9783031024498
Edition
1st ed. 2022
Publisher
Springer International Publishing AG
Imprint
Palgrave Macmillan
Country of Manufacture
GB
Country of Publication
GB
Publication Date
Aug 12th, 2022
Print length
216 Pages
Weight
366 grams
Dimensions
15.40 x 23.40 x 2.50 cms
Product Classification:
Communication studiesMedia studies
Ksh 8,100.00
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This book takes a human-centred and concept-led journey through communication theory and is aimed primarily at those who are new to communication studies.
This book takes a human-centred and concept-led journey through communication theory and is aimed primarily at those who are new to communication studies. Each chapter uses a single concept - actors, narrators, members, performers, influencers, and produsers - to explore key ideas, theories, and thinkers. The six core concepts offer unique, though related, ways of thinking about "flesh and blood" human communicators in a world that is now fundamentally intertwined with media. Each chapter includes a mix of early and recent studies to enable readers to historically locate concepts and trace their evolution. Overall, the book aims to foster an appreciation of theory in readers, cultivate their theoretical sensitivity, and provide them with lots of "real world" examples to help them better understand how theories apply to everyday life.
Get Communication Theory for Humans by at the best price and quality guaranteed only at Werezi Africa's largest book ecommerce store. The book was published by Springer International Publishing AG and it has pages.