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Communication Yearbook 14
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Communication Yearbook 14

Book Details

Format Hardback or Cased Book
ISBN-10 0415873193
ISBN-13 9780415873192
Publisher Taylor & Francis Ltd
Imprint Routledge
Country of Manufacture GB
Country of Publication GB
Publication Date Oct 25th, 2011
Print length 602 Pages
Weight 1,280 grams
Ksh 51,300.00
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Covers literature reviews that advance knowledge and understanding of communication systems, processes, and impacts across the discipline. Sponsored by the International Communication Association, this volume provides a forum for the exchange of interdisciplinary and internationally diverse scholarship relating to communication in its many forms.

Communication Yearbook 14, originally published in 1991 delves into research concerned with: audiences - their effect on the mass media and how the mass media effect them; the quality of mass media performance and public opinion; the study of contemporary media from an organization studies approach; the implications of propoganda; the pressure of public opinion; and media agenda setting, among other issues. Commentaries provide refreshing viewpoints to each chapter, enhancing each chapter with complementary, or sometimes competing perspectives. Once again Anderson has brough together an internationally distinguished team of contributors who have created a forum for discussing cutting-edge topics in the field.


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