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Competing with IT

By: Newcastle Upon Tyne) Ashurst Colin (Newcastle University (Author)

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Format: Paperback or Softback

ISBN-13: 9781137269973

Publisher: Bloomsbury Publishing PLC

Publication Date: Mar 26th, 2015

Weight: 648 grams

Dimension: 23.40 x 15.80 x 2.40 cms

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Designed specifically for the needs of MBA students it examines strategic information systems, with an emphasis on realising benefits. Assuming no prior knowledge, this text covers the basics before quickly moving on to explore more advanced issues and concepts. Grounded in theory and linked to best practice it is the ideal MBA course text.

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